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shaping up

Pilot impact

Measure real-world participation, not time spent in an app.

The primary outcome measure is the ONS4 personal wellbeing questions, collected when someone joins and again after six to eight weeks, alongside attendance and return rates. Reported anonymously and in aggregate only.

Every figure below is an illustrative example of the reporting format, not pilot data. Real reports state the period, cohort, sample size and methodology.

Join-to-attendance rate

78.9%

Illustrative example

Outdoor hours created

10.3

Illustrative example

Repeat participation

46.7%

Illustrative example

Average mood change

+1

Illustrative example; self-reported, n=12